It was conquered by the Carthaginians under Hamilcar Barca, who then recruited Celtic tribesmen in the Punic Wars against the Romans. The original settlement was destroyed by an earthquake in the fourth century BC. Following the disaster, the Carthaginian captain Boodes resettled the city on its current location in 250 BC.
In 76 BC Quintus Sertorius, a rebellious Roman general, helped by the Lusitanians of Lacobriga (who had been oppressed under Roman Generals and members of Lucius Cornelius Sulla party), successfully defeated the Roman army of Caecilius Metellus Pius probably at nearby .
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